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The wearable AI device for the trades

Your bottom-half rep
just closed one more
this week.

TROVA is a wearable AI device + coaching app for trades shops. It lives in your tech's ear, cues the next move, and drafts the proposal before they leave the kitchen. You get the closed deal — without the ride-along.

30-day pilot. Walk away if it doesn't lift your close rate.
$199 / tech / month. Wearable device included. The only AI sales coach with a real wearable.
Works with your CRM ServiceTitan Jobber Housecall Pro FieldEdge + more on request
The gap TROVA closes
49%
Close rate when financing is offered the right way — vs 38% without. Same techs. Same homes. Different conversation.
ACCA / Farmington · 2026 · 1,000+ contractors
13%
Bigger ticket when financing is presented as a promotion — not a credit application.
Synchrony, via ACCA
80%
of sales take 5+ follow-ups. Most reps quit after the first one.
Peak Sales · SPOTIO · Salesforce
46–68%
More revenue per estimate when close-rate and ticket lift stack.
ACCA + Synchrony + Acorn
Run the math for your shop

Your shop, your numbers.
Drag the dials.

Industry averages pre-filled. Adjust to match your shop and watch the annual lift move.

5
4
35%
$650
Today
Annual visits
Closed jobs / year
Annual revenue
With TROVA
Annual visits
Closed jobs / year
Annual revenue
Annual revenue lift
TROVA cost / year
Pays for itself in
Defaults sourced: 35% close rate (ACHR News 2025 survey · 45% avg, 30-50% typical range), 4 visits/tech/day (FieldPulse 2026 · 3-5 consensus), $650 average ticket (HVAC-blended · ServiceTitan 2025 benchmarks), 250 working days/year (ServiceTitan billable-hours framework). Adjust to match your shop. Lift modeled on the close-rate and ticket-size improvements documented when financing is presented the right way, the proposal lands same-visit, and follow-ups stay conversation-aware (ACCA / Synchrony / Acorn / SPOTIO). TROVA cost at annual billing ($179/tech/mo). Your actual lift depends on your baseline — we model your specific shop on the demo.
For shop owners

See the math
for your shop.

20 minutes. We'll run the close-rate, ticket-size, and follow-up numbers for a shop your size — and show you the exact moments your bottom-half reps are leaving deals on the doorstep.

Book a 20-min demo
No deck. No pressure. Just the math.
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What TROVA does

Five advantages,
none of them theory.

Most sales-AI tools score the call after it's over. TROVA shows up before the rep knocks, coaches them while the conversation is still happening, and walks out with the proposal ready.

Briefing before they knock.

Two minutes before the doorbell, TROVA delivers an audible synopsis into the tech's ear: neighborhood history, what closed across the street, the recommended opener, the likely close range.

Real-time, in their ear.

TROVA listens as the conversation happens and coaches the rep through the next question, the next objection, the next move — while the customer is still in the room.

Grounded in your data.

Not a generic chatbot. TROVA reads your CRM, your pricebook, your last 1,000 calls — so the coaching cues match how YOUR best rep would handle the moment.

Works offline.

Mechanical rooms. Basements. Job sites with one bar of signal. The wearable captures everything on-device and uploads when it can — so the call never goes uncoached.

Proposal on exit.

By the time the rep gets back to the truck, the proposal is drafted, priced, and ready to send. The deal closes in the moment — not 15 minutes too late.

Financing coaching, built in

Bring up financing
at the exact right moment.

Most reps forget to mention financing on 3 of 5 calls — the single biggest preventable close-rate leak in the trades. TROVA cues the financing-as-promotion move the instant the customer hesitates, grounded on your actual lender programs.

49% close rate when financing is offered the right way vs. 38% without. 11-point lift on the same calls. (ACCA / Farmington 2026.)

Synchrony GoodLeap Wisetack Service Finance Foundation Finance In-house programs
Who it's for

Two people
stop losing sleep.

For owners

Stop riding
along.

  • See every rep's call without sitting in the truck — 4-hour ride-alongs become 4 minutes on the dashboard
  • Lift your bottom-half rep into the 49% close-rate band instead of the 38% one
  • Coach without leaving the office. Sleep without wondering what got said.
  • Watch the same trucks generate 46–68% more revenue per estimate — no extra headcount
For reps

Become your
best self on every call.

  • Cues in your ear the moment the customer hesitates
  • The right number, the right script, the right next question — already drafted
  • Proposal written before you hit the truck. Win in the room.
  • Follow-up the conversation, not the template — TROVA writes the text that gets 4–10× the reply rate of "just checking in"
Pricing built for trades shops

$199 per tech, per month.
Device included. Pay yearly, save 10%.

Monthly
$199/ tech / mo

12-month commitment. Wearable AI device included free for every tech. Replaceable battery. Lifetime device replacement while on the service.

Save 10%
Annual
$179/ tech / mo

Paid annually ($2,148/tech). Same hardware, same coaching, same dashboard — 10% off for committing for the year.

Includes: wearable AI device · real-time coaching · proposal drafting · follow-up writer · owner dashboard · CRM integration · white-glove onboarding. No setup fees.
Built for the trades

Plumbing first.
Every trade next.

We started in the homes plumbers walk into because the pricing, the objections, and the closeout patterns are the gnarliest — and the rest of the trades reuse the same playbook.

Plumbing HVAC Electrical Roofing Restoration Pest · soon Solar · soon
Frequently asked

The questions
every owner asks.

More on the full FAQ page →

What is TROVA?
TROVA is the wearable AI device + coaching app for the trades. It listens to in-home sales conversations through a small wearable device, cues the next move into the technician's ear in real time, and drafts the proposal before they leave the kitchen. Built specifically for plumbing, HVAC, electrical, roofing and restoration companies.
Who is TROVA for?
Owners and operators of trades businesses doing $1M – $25M in annual revenue. TROVA replaces ride-alongs, lifts bottom-half rep close rates, and gives owners visibility into every conversation in every home without leaving the office.
How much does TROVA cost?
$199 per technician per month, or $179/tech/month paid annually (save 10%). The wearable AI device is included free with the subscription. 12-month commitment.
How is TROVA different from call-recording software?
Call recording happens after the visit is over — when the deal has already been won or lost. TROVA coaches the technician in real time during the conversation, drafts the proposal before they walk back to the truck, and writes follow-ups the same day.
Does TROVA work offline?
Yes. The wearable captures audio on-device and syncs when connectivity returns — critical for basements, crawlspaces and mechanical rooms with no signal.
Does TROVA replace ride-alongs?
Yes. The owner dashboard replays the key moments of every in-home sales call, surfaces the objections each technician hit, and shows which moves the top-closing techs make that the bottom half do not.

Stop losing deals
on the doorstep.

20 minutes. We'll walk you through the wearable, the coaching, the dashboard, and exactly what your best rep does that the bottom-half rep doesn't.

30-day pilot. No commitment kicks in until the numbers move.
Book a 20-min demo
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